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General Mills Game Day

Buy General Mills Products. Upload Your Receipt. Get Rewarded!

From August 15, 2026 through November 28, 2026, make a qualifying purchase of General Mills products and score a $10 reward!

How it Works

  1. BUY $25 of participating General Mills products in one transaction between 8/15/26 and 11/28/26.

  2. UPLOAD your original receipt by 11:59:59 p.m. CT on 12/13/26.

  3. EARN a $10 reward.

Get Ready to Celebrate Game Day with General Mills!

Whether you're hosting a crowd or enjoying the game with family and friends, General Mills has all your faves. From tasty snacks to classic favorites, our lineup is packed with crowd-pleasers that bring everyone together for BIG fun!

General Mills Game Day

Football Field Brownies

Get a field goal at your next game-day party with these super-easy brownie bars.

Prep Time
25 Minutes
Start to Finish
2 Hours 25 Minutes
Print
Football Field Brownies

Ingredients

  • 1 box Betty Crocker™ Fudge Brownie Mix
  • Water, vegetable oil and eggs called for on brownie mix box
  • 6 craft sticks (flat wooden sticks with rounded ends)
  • 1 tub (12 oz) Betty Crocker™ Whipped Vanilla Frosting
  • Green gel food color from 1 box Betty Crocker™ Classic Gel Food Color
  • Betty Crocker™ White Cookie Icing (from 7-oz pouch)
  • 22 gummy bear candies (11 blue, 11 red)
  • 1 small (1-inch) chewy chocolate candy, unwrapped

Instructions

  1. Heat oven to 350°F (325°F for dark or nonstick pan). Line 13x9-inch pan with foil so foil extends about 2 inches over sides of pan. Spray foil with cooking spray. Make brownies as directed on box for 13x9-inch pan. Cool completely, about 1 1/2 hours.
  2. Meanwhile, make goal posts* using craft sticks. Remove brownies from pan by lifting foil; remove foil. Place on serving tray.
  3. Mix frosting and food color to desired color. Spread over top and sides of cooled brownies. Draw field lines over frosting with white decorating icing. Place gummy bear candies on field. Microwave chewy chocolate candy on High 3 to 5 seconds, just until moldable. Shape into oval shape to make a football.
  4. Use decorating icing to draw lines on the chocolate candy to make laces for the football. Place on brownies. Insert goal post at each end of field. For easier cutting, use plastic knife dipped in hot water. For 24 brownie bites, cut into 6 rows by 4 rows.

Recipe Tips

  • *To make goal posts: On tip of 1 stick, squeeze a dot of decorator icing. Center another stick on the dot of icing, forming a “T.” Break 1 stick in half. Squeeze a dot of decorating icing on the broken tip of each half and secure upright onto the ends of the stick that makes the top of the “T,” forming the goal post. Repeat with remaining 3 sticks. Place on dry, flat surface until set, about 30 minutes.
  • Using a plastic knife to cut the bars will help prevent them from sticking to the knife.

Nutrition

  • 24 brownies
  • 1 Brownie Calories 200 (Calories from Fat 90); Total Fat 10g (Saturated Fat 3.5g, Trans Fat 0g); Cholesterol 15mg; Sodium 85mg; Total Carbohydrate 29g (Dietary Fiber 0g, Sugars 22g); Protein 1g
  • % Daily Value: Vitamin A 0%; Vitamin C 0%; Calcium 0%; Iron 4%;
  • Exchanges: 1/2 Starch, 1 1/2 Other Carbohydrate, 2 Fat
  • Carbohydrate Choice: 2
Offer open only to legal residents of the 50 U.S. (including D.C.), 18 years old and older. To receive $10 reward, make a purchase of qualifying General Mills products of $25 (pre-tax, after any coupons or discounts at register/digital check-out, excludes shipping charges for online purchase) or more in a single transaction between 8/15/26 and 11/28/26. Blue Buffalo Nudges are a participating product. However, other Blue Buffalo and pet brands are not eligible. Upload a photo of your original receipt at www.ScoreWithGeneralMills.com with purchase date, purchase price of qualifying items and participating retailer by 11:59:59 p.m. CT on 12/13/26. Allow 4-6 weeks for delivery of your reward, subject to verification. Reward will be provided via choice of PayPal, Venmo, Digital Prepaid Card or Physical Prepaid Card. In all cases, Reward not provided at register. Limit 1 redemption/$10 Reward per household. Offer subject to agreement to full Terms and Conditions (including list of qualifying products), available at www.ScoreWithGeneralMills.com. PayPal/Venmo are not sponsors or otherwise affiliated with this offer.

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